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The role of digital business transformation in frugal innovation and SMEs’ resilience in emerging markets

Khaled Saleh Al-Omoush, Carlos Lassala Navarré, Samuel Ribeiro‐Navarrete · 2023 · International Journal of Emerging Markets

Summary. Digital business transformation significantly strengthens frugal innovation and SME resilience in emerging markets. Organizational learning drives all three factors. The study surveyed 214 SME owners and managers, finding that companies must develop dynamic capabilities in digital transformation, frugal innovation, and organizational learning to survive and thrive in emerging market conditions.

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Al-Omoush, K. S., Navarré, C. L., & Ribeiro‐Navarrete, S.. (2023). The role of digital business transformation in frugal innovation and SMEs’ resilience in emerging markets. International Journal of Emerging Markets. https://doi.org/10.1108/ijoem-12-2022-1937

Details

DOI
10.1108/ijoem-12-2022-1937
Countries
Spain
Regions
Europe
Categories
broadband-and-digital, entrepreneurship, innovation-theory, general-innovation
Added
2026-04-28