USER-CENTRIC INNOVATIONS IN NEW PRODUCT DEVELOPMENT — SYSTEMATIC IDENTIFICATION OF LEAD USERS HARNESSING INTERACTIVE AND COLLABORATIVE ONLINE-TOOLS

Volker Bilgram, Alexander Brem, Kai‐Ingo Voigt · 2008 · International Journal of Innovation Management

Summary. Companies reduce innovation failure by involving external customers, especially lead users, in product development. This paper identifies key characteristics for systematically finding lead users online through Web 2.0 tools and communities. The research reveals that effective lead users demonstrate market trend awareness, high expected benefits, expertise, extreme needs, opinion leadership, and active online engagement.

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Bilgram, V., Brem, A., & Voigt, K.. (2008). USER-CENTRIC INNOVATIONS IN NEW PRODUCT DEVELOPMENT — SYSTEMATIC IDENTIFICATION OF LEAD USERS HARNESSING INTERACTIVE AND COLLABORATIVE ONLINE-TOOLS. International Journal of Innovation Management. https://doi.org/10.1142/s1363919608002096

@article{bilgram-2008-user-centric-innovations-new-product,
  title   = {USER-CENTRIC INNOVATIONS IN NEW PRODUCT DEVELOPMENT — SYSTEMATIC IDENTIFICATION OF LEAD USERS HARNESSING INTERACTIVE AND COLLABORATIVE ONLINE-TOOLS},
  author  = {Volker Bilgram and Alexander Brem and Kai‐Ingo Voigt},
  journal = {International Journal of Innovation Management},
  year    = {2008},
  doi     = {10.1142/s1363919608002096},
  url     = {https://doi.org/10.1142/s1363919608002096}
}

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TI  - USER-CENTRIC INNOVATIONS IN NEW PRODUCT DEVELOPMENT — SYSTEMATIC IDENTIFICATION OF LEAD USERS HARNESSING INTERACTIVE AND COLLABORATIVE ONLINE-TOOLS
AU  - Volker Bilgram
AU  - Alexander Brem
AU  - Kai‐Ingo Voigt
JO  - International Journal of Innovation Management
PY  - 2008
DO  - 10.1142/s1363919608002096
UR  - https://doi.org/10.1142/s1363919608002096
ER  -

Details

DOI: 10.1142/s1363919608002096
Countries: Germany
Regions: Europe
Categories: innovation-theory, innovation-networks, general-innovation
Added: 2026-04-28