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Strategic management implications for the adoption of technological innovations in agricultural tractor: the role of scale factors and environmental attitude

Eugenio Cavallo, Emanuele Ferrari, Luigi Bollani, Mario Coccia · 2014 · Technology Analysis and Strategic Management

Summary. Larger Italian farms adopt more advanced tractor technologies than smaller operations. Older farmers with longer agricultural experience show stronger commitment to environmental protection and workplace safety. The study reveals that farm size and farmer demographics significantly influence technology adoption decisions, with implications for designing innovations that meet farmer needs and promote efficient, safe modern agriculture.

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Cavallo, E., Ferrari, E., Bollani, L., & Coccia, M.. (2014). Strategic management implications for the adoption of technological innovations in agricultural tractor: the role of scale factors and environmental attitude. Technology Analysis and Strategic Management. https://doi.org/10.1080/09537325.2014.890706

Details

DOI
10.1080/09537325.2014.890706
Countries
Italy
Regions
Europe
Categories
agtech, innovation-theory
Added
2026-04-28