Crossing the Chasm - Understanding China's Rural Digital Divide
Summary. China's rural digital divide persists despite government investment in bridging it. This study surveyed 924 internet users to understand why rural residents lag behind urban counterparts in digital adoption. Using behavioral theory, the research identifies distinct patterns between rural and urban users, revealing the critical factors driving China's rural digital divide and offering insights for closing the gap.
Cite this article
Chen, D., Lin, Z., & Lai, F.. (2010). Crossing the Chasm - Understanding China's Rural Digital Divide. Journal of Global Information Technology Management. https://doi.org/10.1080/1097198x.2010.10856513
Chen, Dongyu, et al. “Crossing the Chasm - Understanding China's Rural Digital Divide.” Journal of Global Information Technology Management, 2010. https://doi.org/10.1080/1097198x.2010.10856513.
Chen, Dongyu, Zhangxi Lin, and Fujun Lai. 2010. “Crossing the Chasm - Understanding China's Rural Digital Divide.” Journal of Global Information Technology Management. https://doi.org/10.1080/1097198x.2010.10856513.
@article{chen-2010-crossing-chasm-understanding-china-s,
title = {Crossing the Chasm - Understanding China's Rural Digital Divide},
author = {Dongyu Chen and Zhangxi Lin and Fujun Lai},
journal = {Journal of Global Information Technology Management},
year = {2010},
doi = {10.1080/1097198x.2010.10856513},
url = {https://doi.org/10.1080/1097198x.2010.10856513}
}
TY - JOUR TI - Crossing the Chasm - Understanding China's Rural Digital Divide AU - Dongyu Chen AU - Zhangxi Lin AU - Fujun Lai JO - Journal of Global Information Technology Management PY - 2010 DO - 10.1080/1097198x.2010.10856513 UR - https://doi.org/10.1080/1097198x.2010.10856513 ER -
Details
- DOI
- 10.1080/1097198x.2010.10856513
- Countries
- China
- Regions
- Asia
- Categories
- broadband-and-digital, rural-data-and-definitions
- Added
- 2026-04-28