Asymmetry of the technological cycle of disruptive innovations

Mario Coccia · 2020 · Technology Analysis and Strategic Management

Summary. This paper develops a model to measure how disruptive technologies grow relative to established technologies in competitive markets. Using the US music recording industry as a case study, the research finds that disruptive technologies grow disproportionately fast, follow an asymmetric cycle with longer growth phases than decline phases, and undergo multiple technological advances that enable market dominance. The findings expand disruptive innovation theory and offer management guidance.

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Coccia, M.. (2020). Asymmetry of the technological cycle of disruptive innovations. Technology Analysis and Strategic Management. https://doi.org/10.1080/09537325.2020.1785415

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  title   = {Asymmetry of the technological cycle of disruptive innovations},
  author  = {Mario Coccia},
  journal = {Technology Analysis and Strategic Management},
  year    = {2020},
  doi     = {10.1080/09537325.2020.1785415},
  url     = {https://doi.org/10.1080/09537325.2020.1785415}
}

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TI  - Asymmetry of the technological cycle of disruptive innovations
AU  - Mario Coccia
JO  - Technology Analysis and Strategic Management
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DO  - 10.1080/09537325.2020.1785415
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Details

DOI: 10.1080/09537325.2020.1785415
Countries: United States
Regions: North America
Categories: innovation-theory, general-innovation
Added: 2026-04-28