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An Individual‐Based Model of Innovation Diffusion Mixing Social Value and Individual Benefit

Guillaume Deffuant, Sylvie Huet, Frédéric Amblard · 2005 · American Journal of Sociology

Summary. This paper presents a computational model showing how innovations spread through populations when people balance social value against personal benefit. Innovations perceived as socially valuable but offering low personal gain succeed more often than those with high personal benefit but low social value. Minority groups with extreme views can significantly influence adoption by shifting how others perceive an innovation's social worth.

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Deffuant, G., Huet, S., & Amblard, F.. (2005). An Individual‐Based Model of Innovation Diffusion Mixing Social Value and Individual Benefit. American Journal of Sociology. https://doi.org/10.1086/430220

Details

DOI
10.1086/430220
Categories
innovation-theory, innovation-networks, general-innovation
Added
2026-04-28