Explaining Broadband Adoption in Rural Australia: Modes of Reflexivity and the Morphogenetic Approach1
Summary. Australia's national broadband rollout requires rural areas to adopt new infrastructure, but adoption remains complex and contested. This paper uses critical realism to examine why rural communities and small businesses accept or reject broadband. The authors argue that individual reflexivity—how people think through their own circumstances—shapes adoption decisions alongside economic, cultural, and ideological factors.
Cite this article
Dobson, P., Jackson, P., & Gengatharen, D.. (2013). Explaining Broadband Adoption in Rural Australia: Modes of Reflexivity and the Morphogenetic Approach1. MIS Quarterly. https://doi.org/10.25300/misq/2013/37.3.13
Dobson, Philip, et al. “Explaining Broadband Adoption in Rural Australia: Modes of Reflexivity and the Morphogenetic Approach1.” MIS Quarterly, 2013. https://doi.org/10.25300/misq/2013/37.3.13.
Dobson, Philip, Paul Jackson, and Denise Gengatharen. 2013. “Explaining Broadband Adoption in Rural Australia: Modes of Reflexivity and the Morphogenetic Approach1.” MIS Quarterly. https://doi.org/10.25300/misq/2013/37.3.13.
@article{dobson-2013-explaining-broadband-adoption-rural-australia,
title = {Explaining Broadband Adoption in Rural Australia: Modes of Reflexivity and the Morphogenetic Approach1},
author = {Philip Dobson and Paul Jackson and Denise Gengatharen},
journal = {MIS Quarterly},
year = {2013},
doi = {10.25300/misq/2013/37.3.13},
url = {https://doi.org/10.25300/misq/2013/37.3.13}
}
TY - JOUR TI - Explaining Broadband Adoption in Rural Australia: Modes of Reflexivity and the Morphogenetic Approach1 AU - Philip Dobson AU - Paul Jackson AU - Denise Gengatharen JO - MIS Quarterly PY - 2013 DO - 10.25300/misq/2013/37.3.13 UR - https://doi.org/10.25300/misq/2013/37.3.13 ER -
Details
- DOI
- 10.25300/misq/2013/37.3.13
- Countries
- Australia
- Regions
- Oceania
- Categories
- broadband-and-digital, regional-innovation-systems
- Added
- 2026-04-28