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Lead-User Research for Breakthrough Innovation

Ivy Eisenberg · 2011 · Research-Technology Management

Summary. Lead-user research identifies customers whose needs and preferences lead the market, rather than typical users. These lead users modify products creatively to solve their problems. The paper reviews how this systematic method, developed in the late 1990s, has evolved and been adapted using online tools and communities. Lessons from over 20 projects show how companies can capture innovations from these advanced users to develop breakthrough products and services.

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Eisenberg, I.. (2011). Lead-User Research for Breakthrough Innovation. Research-Technology Management. https://doi.org/10.1080/08956308.2011.11657673

Details

DOI
10.1080/08956308.2011.11657673
Countries
France
Regions
Europe
Categories
innovation-theory, innovation-networks, general-innovation
Added
2026-04-28