Autonomous Vehicles Acceptance: A Perceived Risk Extension of Unified Theory of Acceptance and Use of Technology and Diffusion of Innovation, Evidence from Tehran, Iran
Summary. This study examines what factors influence people's acceptance of autonomous vehicles in Tehran, Iran by combining three theoretical frameworks: technology acceptance theory, innovation diffusion theory, and perceived risk. Survey data from 641 residents shows that performance expectations and effort expectations drive acceptance most strongly, while perceived risk reduces it. Trialability and observability of the technology have modest positive effects on acceptance.
Cite this article
Farzin, I., Mamdoohi, A. R., & Ciari, F.. (2022). Autonomous Vehicles Acceptance: A Perceived Risk Extension of Unified Theory of Acceptance and Use of Technology and Diffusion of Innovation, Evidence from Tehran, Iran. International Journal of Human-Computer Interaction. https://doi.org/10.1080/10447318.2022.2083464
Farzin, Iman, et al. “Autonomous Vehicles Acceptance: A Perceived Risk Extension of Unified Theory of Acceptance and Use of Technology and Diffusion of Innovation, Evidence from Tehran, Iran.” International Journal of Human-Computer Interaction, 2022. https://doi.org/10.1080/10447318.2022.2083464.
Farzin, Iman, Amir Reza Mamdoohi, and Francesco Ciari. 2022. “Autonomous Vehicles Acceptance: A Perceived Risk Extension of Unified Theory of Acceptance and Use of Technology and Diffusion of Innovation, Evidence from Tehran, Iran.” International Journal of Human-Computer Interaction. https://doi.org/10.1080/10447318.2022.2083464.
@article{farzin-2022-autonomous-vehicles-acceptance-perceived-risk,
title = {Autonomous Vehicles Acceptance: A Perceived Risk Extension of Unified Theory of Acceptance and Use of Technology and Diffusion of Innovation, Evidence from Tehran, Iran},
author = {Iman Farzin and Amir Reza Mamdoohi and Francesco Ciari},
journal = {International Journal of Human-Computer Interaction},
year = {2022},
doi = {10.1080/10447318.2022.2083464},
url = {https://doi.org/10.1080/10447318.2022.2083464}
}
TY - JOUR TI - Autonomous Vehicles Acceptance: A Perceived Risk Extension of Unified Theory of Acceptance and Use of Technology and Diffusion of Innovation, Evidence from Tehran, Iran AU - Iman Farzin AU - Amir Reza Mamdoohi AU - Francesco Ciari JO - International Journal of Human-Computer Interaction PY - 2022 DO - 10.1080/10447318.2022.2083464 UR - https://doi.org/10.1080/10447318.2022.2083464 ER -
Details
- DOI
- 10.1080/10447318.2022.2083464
- Countries
- Iran
- Categories
- transportation, innovation-theory, general-innovation
- Added
- 2026-04-28