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Does international entrepreneurial orientation foster innovation performance? The mediating role of social media and open innovation

Joan Freixanet, Jéssica Braojos, Alex Rialp, Josep Rialp Criado · 2020 · The International Journal of Entrepreneurship and Innovation

Summary. International entrepreneurial orientation drives innovation performance in small and medium-sized enterprises through two mechanisms: open innovation and social media usage. The study of 128 SMEs shows that social media usage enables open innovation, which in turn translates entrepreneurial orientation into better innovation outcomes. Companies pursuing international expansion with entrepreneurial mindsets achieve stronger innovation results when they embrace open innovation practices and leverage social media.

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Freixanet, J., Braojos, J., Rialp, A., & Criado, J. R.. (2020). Does international entrepreneurial orientation foster innovation performance? The mediating role of social media and open innovation. The International Journal of Entrepreneurship and Innovation. https://doi.org/10.1177/1465750320922320

Details

DOI
10.1177/1465750320922320
Countries
Spain
Regions
Europe
Categories
entrepreneurship, innovation-theory, broadband-and-digital, general-innovation
Added
2026-04-28