Rural tourism and the development of Internet-based accommodation booking platforms: a study in the advantages, dangers and implications of innovation

Stefan Gößling, Bernard Lane · 2014 · Journal of Sustainable Tourism

Summary. Internet-based accommodation booking platforms like Booking.com have grown rapidly and now dominate rural tourism markets. While small rural businesses benefit from cheap global reach, these platforms concentrate market power and divert revenue from local and regional booking organizations that provide training, marketing, and destination promotion. The paper studies rural Norwegian accommodation providers to show how platform adoption reshapes competition, pricing, and business operations, then proposes new roles for regional organizations.

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@article{g-ling-2014-rural-tourism-development-internet-based,
  title   = {Rural tourism and the development of Internet-based accommodation booking platforms: a study in the advantages, dangers and implications of innovation},
  author  = {Stefan Gößling and Bernard Lane},
  journal = {Journal of Sustainable Tourism},
  year    = {2014},
  doi     = {10.1080/09669582.2014.909448},
  url     = {https://doi.org/10.1080/09669582.2014.909448}
}

TY  - JOUR
TI  - Rural tourism and the development of Internet-based accommodation booking platforms: a study in the advantages, dangers and implications of innovation
AU  - Stefan Gößling
AU  - Bernard Lane
JO  - Journal of Sustainable Tourism
PY  - 2014
DO  - 10.1080/09669582.2014.909448
UR  - https://doi.org/10.1080/09669582.2014.909448
ER  - 

Details

DOI

10.1080/09669582.2014.909448

Countries

Norway

Regions

Europe

Categories

broadband-and-digital, entrepreneurship, regional-innovation-systems

Added

2026-04-28