Tourism entrepreneurship in rural destinations: measuring the effects of capital configurations using the fsQCA approach

Yongrui Guo, Lin Zhu, Yuzong Zhao · 2022 · Tourism Review

Summary. This study examines how different types of capital combine to enable tourism entrepreneurship in rural China. Analyzing 140 rural enterprise owners, the researchers identified four distinct capital configurations that promote tourism entrepreneurship. Human and physical capital emerged as most critical. The findings show multiple pathways to success exist, and entrepreneurs must strategically combine various capital forms—human, physical, venture, and social—rather than relying on single factors alone.

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@article{guo-2022-tourism-entrepreneurship-rural-destinations-measuring,
  title   = {Tourism entrepreneurship in rural destinations: measuring the effects of capital configurations using the fsQCA approach},
  author  = {Yongrui Guo and Lin Zhu and Yuzong Zhao},
  journal = {Tourism Review},
  year    = {2022},
  doi     = {10.1108/tr-07-2022-0333},
  url     = {https://doi.org/10.1108/tr-07-2022-0333}
}

TY  - JOUR
TI  - Tourism entrepreneurship in rural destinations: measuring the effects of capital configurations using the fsQCA approach
AU  - Yongrui Guo
AU  - Lin Zhu
AU  - Yuzong Zhao
JO  - Tourism Review
PY  - 2022
DO  - 10.1108/tr-07-2022-0333
UR  - https://doi.org/10.1108/tr-07-2022-0333
ER  - 

Details

DOI

10.1108/tr-07-2022-0333

Countries

China

Regions

Asia

Categories

entrepreneurship, regional-innovation-systems

Added

2026-04-28