THE DIGITAL ACCOUNTING ENTREPRENEURSHIP COMPETENCY FOR SUSTAINABLE PERFORMANCE OF THE RURAL MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES): AN EMPIRICAL REVIEW
Summary. Rural micro, small, and medium enterprises need digital accounting competency to survive and thrive, especially during crises like Covid-19. This review of empirical research identifies seven key factors that drive sustainable performance: entrepreneurial competency, marketing capability, knowledge sharing, financial resources, technology usage, change management, and individual competency. Digital accounting entrepreneurship significantly strengthens rural MSMEs' ability to operate online and reach customers.
Cite this article
Hasbolah, F., Rosli, M. H., Hamzah, H., Omar, S. A., & Bhuiyan, A. B.. (2021). THE DIGITAL ACCOUNTING ENTREPRENEURSHIP COMPETENCY FOR SUSTAINABLE PERFORMANCE OF THE RURAL MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES): AN EMPIRICAL REVIEW. International Journal of Small and Medium Enterprises. https://doi.org/10.46281/ijsmes.v4i1.1471
Hasbolah, Farhana, et al. “THE DIGITAL ACCOUNTING ENTREPRENEURSHIP COMPETENCY FOR SUSTAINABLE PERFORMANCE OF THE RURAL MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES): AN EMPIRICAL REVIEW.” International Journal of Small and Medium Enterprises, 2021. https://doi.org/10.46281/ijsmes.v4i1.1471.
Hasbolah, Farhana, Mohamad Hafiz Rosli, Hanissah Hamzah, Siti Aisyah Omar, and Abul Bashar Bhuiyan. 2021. “THE DIGITAL ACCOUNTING ENTREPRENEURSHIP COMPETENCY FOR SUSTAINABLE PERFORMANCE OF THE RURAL MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES): AN EMPIRICAL REVIEW.” International Journal of Small and Medium Enterprises. https://doi.org/10.46281/ijsmes.v4i1.1471.
@article{hasbolah-2021-digital-accounting-entrepreneurship-competency-sustainable,
title = {THE DIGITAL ACCOUNTING ENTREPRENEURSHIP COMPETENCY FOR SUSTAINABLE PERFORMANCE OF THE RURAL MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES): AN EMPIRICAL REVIEW},
author = {Farhana Hasbolah and Mohamad Hafiz Rosli and Hanissah Hamzah and Siti Aisyah Omar and Abul Bashar Bhuiyan},
journal = {International Journal of Small and Medium Enterprises},
year = {2021},
doi = {10.46281/ijsmes.v4i1.1471},
url = {https://doi.org/10.46281/ijsmes.v4i1.1471}
}
TY - JOUR TI - THE DIGITAL ACCOUNTING ENTREPRENEURSHIP COMPETENCY FOR SUSTAINABLE PERFORMANCE OF THE RURAL MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES): AN EMPIRICAL REVIEW AU - Farhana Hasbolah AU - Mohamad Hafiz Rosli AU - Hanissah Hamzah AU - Siti Aisyah Omar AU - Abul Bashar Bhuiyan JO - International Journal of Small and Medium Enterprises PY - 2021 DO - 10.46281/ijsmes.v4i1.1471 UR - https://doi.org/10.46281/ijsmes.v4i1.1471 ER -
Details
- DOI
- 10.46281/ijsmes.v4i1.1471
- Countries
- Malaysia
- Regions
- Asia
- Categories
- entrepreneurship, broadband-and-digital
- Added
- 2026-04-28