Digital divide: Impact of technology on rural entrepreneurship development in India

Soumyashree N Hegde · 2025 · International Journal of Science and Research Archive

Summary. Rural entrepreneurs in Karnataka, India gain significant marketing advantages through digital platforms and ICT access. A survey of 100 rural entrepreneurs across three districts—Dharwad, Uttarkannada, and Haveri—combined with ten in-depth interviews, reveals that digitization improves marketing capacity and business reach. The digital divide remains a critical barrier, with technology access directly enabling rural business effectiveness.

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@article{hegde-2025-digital-divide-impact-technology-rural,
  title   = {Digital divide: Impact of technology on rural entrepreneurship development in India},
  author  = {Soumyashree N Hegde},
  journal = {International Journal of Science and Research Archive},
  year    = {2025},
  doi     = {10.30574/ijsra.2025.15.3.1838},
  url     = {https://doi.org/10.30574/ijsra.2025.15.3.1838}
}

TY  - JOUR
TI  - Digital divide: Impact of technology on rural entrepreneurship development in India
AU  - Soumyashree N Hegde
JO  - International Journal of Science and Research Archive
PY  - 2025
DO  - 10.30574/ijsra.2025.15.3.1838
UR  - https://doi.org/10.30574/ijsra.2025.15.3.1838
ER  - 

Details

DOI

10.30574/ijsra.2025.15.3.1838

Countries

India

Regions

Asia

Categories

broadband-and-digital, entrepreneurship, general-innovation

Added

2026-04-29