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The commercialization of user innovations: the development of the rodeo kayak industry

Christoph Hienerth · 2006 · R and D Management

Summary. User innovators in the rodeo kayak community commercialized their own designs by adopting low-cost manufacturing and launching products before established manufacturers entered the market. This transformation from hobbyist innovation to commercial production changed innovators' motivations, community structure, product types, information sharing practices, communication methods, and competitive dynamics among users.

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Hienerth, C.. (2006). The commercialization of user innovations: the development of the rodeo kayak industry. R and D Management. https://doi.org/10.1111/j.1467-9310.2006.00430.x

Details

DOI
10.1111/j.1467-9310.2006.00430.x
Countries
Austria
Regions
Europe
Categories
entrepreneurship, innovation-networks, general-innovation
Added
2026-04-28