Using diffusion of innovations theory to understand agricultural producer perspectives on cover cropping in the inland Pacific Northwest, USA

A. Lavoie, Katherine Dentzman, Chloe B. Wardropper · 2021 · Renewable Agriculture and Food Systems

Summary. Farmers in the inland Pacific Northwest resist adopting cover crops despite research showing benefits. Using diffusion of innovations theory, interviews with 28 producers revealed that low perceived profitability, incompatibility with existing systems, and complexity of experimentation deter adoption. Focus groups with 48 stakeholders identified opportunities to improve adoption by providing region-specific agronomic and economic data, aligning policies with producer goals, and tailoring outreach to local conditions.

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@article{lavoie-2021-using-diffusion-innovations-theory-understand,
  title   = {Using diffusion of innovations theory to understand agricultural producer perspectives on cover cropping in the inland Pacific Northwest, USA},
  author  = {A. Lavoie and Katherine Dentzman and Chloe B. Wardropper},
  journal = {Renewable Agriculture and Food Systems},
  year    = {2021},
  doi     = {10.1017/s1742170520000423},
  url     = {https://doi.org/10.1017/s1742170520000423}
}

TY  - JOUR
TI  - Using diffusion of innovations theory to understand agricultural producer perspectives on cover cropping in the inland Pacific Northwest, USA
AU  - A. Lavoie
AU  - Katherine Dentzman
AU  - Chloe B. Wardropper
JO  - Renewable Agriculture and Food Systems
PY  - 2021
DO  - 10.1017/s1742170520000423
UR  - https://doi.org/10.1017/s1742170520000423
ER  - 

Details

DOI

10.1017/s1742170520000423

Countries

United States

Regions

North America

Categories

agtech, food-systems, innovation-theory

Added

2026-04-28