Investigating open innovation strategies and firm performance: the moderating role of technological capability and market information management capability

Suqin Liao, Lihua Fu, Zhiying Liu · 2020 · Journal of Business and Industrial Marketing

Summary. This study examines how technological capability and market information management capability influence the relationship between open innovation strategies and firm performance. Using survey data from 238 Chinese high-tech enterprises, the researchers found that technological capability strengthens inbound open innovation's impact on performance. For outbound open innovation, high technological capability combined with high market information management capability produces superior results. The findings reveal specific capability combinations that maximize the performance benefits of different open innovation approaches.

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@article{liao-2020-investigating-open-innovation-strategies-firm,
  title   = {Investigating open innovation strategies and firm performance: the moderating role of technological capability and market information management capability},
  author  = {Suqin Liao and Lihua Fu and Zhiying Liu},
  journal = {Journal of Business and Industrial Marketing},
  year    = {2020},
  doi     = {10.1108/jbim-01-2018-0051},
  url     = {https://doi.org/10.1108/jbim-01-2018-0051}
}

TY  - JOUR
TI  - Investigating open innovation strategies and firm performance: the moderating role of technological capability and market information management capability
AU  - Suqin Liao
AU  - Lihua Fu
AU  - Zhiying Liu
JO  - Journal of Business and Industrial Marketing
PY  - 2020
DO  - 10.1108/jbim-01-2018-0051
UR  - https://doi.org/10.1108/jbim-01-2018-0051
ER  - 

Details

DOI

10.1108/jbim-01-2018-0051

Countries

China

Regions

Asia

Categories

innovation-theory, innovation-networks, general-innovation

Added

2026-04-28