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Towards agri‐food industry sustainability: Addressing agricultural technology adoption challenges through innovation

Ajjaree Limpamont, Pichawadee Kittipanya‐ngam, Nopparuj Chindasombatcharoen, Harry Jay Cavite · 2024 · Business Strategy and the Environment

Summary. Agricultural technology adoption remains low in Thailand despite its promotion, limiting sustainability gains in the agri-food sector. This study identifies adoption barriers at both farmer and ecosystem levels, including infrastructure gaps and limited awareness of technology benefits. Solutions require reshaping farmer attitudes and upgrading physical, digital, and legal infrastructure. The findings provide guidance for technology providers and policymakers seeking to increase smallholder farmer adoption and improve environmental sustainability.

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Limpamont, A., Kittipanya‐ngam, P., Chindasombatcharoen, N., & Cavite, H. J.. (2024). Towards agri‐food industry sustainability: Addressing agricultural technology adoption challenges through innovation. Business Strategy and the Environment. https://doi.org/10.1002/bse.3871

Details

DOI
10.1002/bse.3871
Countries
Thailand
Regions
Asia
Categories
agtech, policy, climate-and-environment
Added
2026-04-28