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Online consulting in general practice: making the move from disruptive innovation to mainstream service

Martin Marshall, Robina Shah, Helen Stokes-Lampard · 2018 · BMJ

Summary. Online consulting in general practice represents a shift from experimental innovation to standard healthcare delivery. The authors argue that rigorous evaluation of these services is essential to maximize their benefits while minimizing potential risks, enabling the transition from disruptive innovation to mainstream adoption in primary care.

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Marshall, M., Shah, R., & Stokes-Lampard, H.. (2018). Online consulting in general practice: making the move from disruptive innovation to mainstream service. BMJ. https://doi.org/10.1136/bmj.k1195

Details

DOI
10.1136/bmj.k1195
Countries
United Kingdom
Regions
Europe
Categories
rural-healthcare, innovation-theory, general-innovation
Added
2026-04-28