← All articles

Photo · Gordon More

How Change Agents and Social Capital Influence the Adoption of Innovations among Small Farmers: Evidence from Social Networks in Rural Bolivia

Mario Monge, Frank Hartwich, Daniel S. Halgin, Monge, Mario, Hartwich, Frank, Halgin, Daniel · 2008 · AgEcon Search (University of Minnesota, USA)

Summary. Small farmers in Bolivia adopt agricultural innovations through social networks and the influence of change agents. The study examined three agricultural sectors—fish culture, peanut production, and quinoa production—surveying 360 farmers and 60 change agents across twelve microregions. Persuasion, social influence, and competition significantly shape farmers' decisions to adopt pro-poor innovations. Social capital and network embeddedness directly affect adoption intensity, suggesting policymakers should design agricultural programs accounting for social interaction effects.

Read the original

Cite this article

Monge, M., Hartwich, F., Halgin, D. S., Mario, M., Frank, H., & Daniel, H.. (2008). How Change Agents and Social Capital Influence the Adoption of Innovations among Small Farmers: Evidence from Social Networks in Rural Bolivia. AgEcon Search (University of Minnesota, USA). https://doi.org/10.22004/ag.econ.42330

Details

DOI
10.22004/ag.econ.42330
Countries
Bolivia
Regions
South America
Categories
agtech, innovation-networks, food-systems, general-innovation
Added
2026-08-01