Tourism and Community Leadership in Rural Regions: Linking Mobility, Entrepreneurship, Tourism Development and Community Well-Being

Gianna Moscardo · 2014 · Tourism Planning & Development

Summary. Analysis of 47 rural tourism case studies reveals that community entrepreneurs—not simply local or outsider status—drive positive tourism outcomes. Social and human capital matter more than financial investment. Governance structures prove critical for long-term success. The local-outsider distinction fails to explain tourism development effectiveness. Community entrepreneurs best support both tourism growth and destination well-being.

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@article{moscardo-2014-tourism-community-leadership-rural-regions,
  title   = {Tourism and Community Leadership in Rural Regions: Linking Mobility, Entrepreneurship, Tourism Development and Community Well-Being},
  author  = {Gianna Moscardo},
  journal = {Tourism Planning & Development},
  year    = {2014},
  doi     = {10.1080/21568316.2014.890129},
  url     = {https://doi.org/10.1080/21568316.2014.890129}
}

TY  - JOUR
TI  - Tourism and Community Leadership in Rural Regions: Linking Mobility, Entrepreneurship, Tourism Development and Community Well-Being
AU  - Gianna Moscardo
JO  - Tourism Planning & Development
PY  - 2014
DO  - 10.1080/21568316.2014.890129
UR  - https://doi.org/10.1080/21568316.2014.890129
ER  - 

Details

DOI

10.1080/21568316.2014.890129

Countries

Australia

Regions

Oceania

Categories

entrepreneurship, regional-innovation-systems, innovation-networks

Added

2026-04-28