Absorptive capacity and network orchestration in innovation communities – promoting service innovation

Satu Nätti, Pia Hurmelinna‐Laukkanen, Wesley J. Johnston · 2014 · Journal of Business and Industrial Marketing

Summary. Service innovation increasingly happens in loosely coupled networks called innovation communities. This paper shows that orchestrating these communities requires discrete guidance tailored to services' unique characteristics. The research identifies how orchestration mechanisms and contingency factors together build absorptive capacity—the network's ability to recognize, assimilate, and apply new knowledge—enabling service innovation. Managing networks demands rethinking traditional innovation management approaches.

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@article{n-tti-2014-absorptive-capacity-network-orchestration-innovation,
  title   = {Absorptive capacity and network orchestration in innovation communities – promoting service innovation},
  author  = {Satu Nätti and Pia Hurmelinna‐Laukkanen and Wesley J. Johnston},
  journal = {Journal of Business and Industrial Marketing},
  year    = {2014},
  doi     = {10.1108/jbim-08-2013-0167},
  url     = {https://doi.org/10.1108/jbim-08-2013-0167}
}

TY  - JOUR
TI  - Absorptive capacity and network orchestration in innovation communities – promoting service innovation
AU  - Satu Nätti
AU  - Pia Hurmelinna‐Laukkanen
AU  - Wesley J. Johnston
JO  - Journal of Business and Industrial Marketing
PY  - 2014
DO  - 10.1108/jbim-08-2013-0167
UR  - https://doi.org/10.1108/jbim-08-2013-0167
ER  - 

Details

DOI

10.1108/jbim-08-2013-0167

Countries

Finland, United States

Regions

Europe, North America

Categories

innovation-networks, innovation-theory, general-innovation

Added

2026-04-28