Bridging the Gap between Entrepreneurship Education and Small Rural Businesses: An Experiential Service-Learning Approach
Summary. University students in retailing and hospitality management completed service-learning projects that helped small rural businesses develop sustainability plans and marketing strategies. The projects successfully built students' entrepreneurial competencies and self-efficacy while improving the competitiveness and brand image of participating rural businesses. The experiential approach combined real-world business challenges with classroom learning, demonstrating that hands-on engagement with actual rural enterprises strengthens both student skills and local business performance.
Cite this article
Niehm, L. S., Fiore, A. M., Hurst, J. L., Lee, Y., & Sadachar, A.. (2015). Bridging the Gap between Entrepreneurship Education and Small Rural Businesses: An Experiential Service-Learning Approach. Iowa State University Digital Repository (Iowa State University). https://lib.dr.iastate.edu/aeshm_pubs/143
Niehm, Linda S., et al. “Bridging the Gap between Entrepreneurship Education and Small Rural Businesses: An Experiential Service-Learning Approach.” Iowa State University Digital Repository (Iowa State University), 2015. https://lib.dr.iastate.edu/aeshm_pubs/143.
Niehm, Linda S., Ann Marie Fiore, Jessica L. Hurst, Youngji Lee, and Amrut Sadachar. 2015. “Bridging the Gap between Entrepreneurship Education and Small Rural Businesses: An Experiential Service-Learning Approach.” Iowa State University Digital Repository (Iowa State University). https://lib.dr.iastate.edu/aeshm_pubs/143.
@article{niehm-2015-bridging-gap-between-entrepreneurship-education,
title = {Bridging the Gap between Entrepreneurship Education and Small Rural Businesses: An Experiential Service-Learning Approach},
author = {Linda S. Niehm and Ann Marie Fiore and Jessica L. Hurst and Youngji Lee and Amrut Sadachar},
journal = {Iowa State University Digital Repository (Iowa State University)},
year = {2015},
url = {https://lib.dr.iastate.edu/aeshm_pubs/143}
}
TY - JOUR TI - Bridging the Gap between Entrepreneurship Education and Small Rural Businesses: An Experiential Service-Learning Approach AU - Linda S. Niehm AU - Ann Marie Fiore AU - Jessica L. Hurst AU - Youngji Lee AU - Amrut Sadachar JO - Iowa State University Digital Repository (Iowa State University) PY - 2015 UR - https://lib.dr.iastate.edu/aeshm_pubs/143 ER -
Details
- Countries
- United States
- Regions
- North America
- Categories
- entrepreneurship, education
- Added
- 2026-04-28