Social Networks, the <i>Tertius Iungens</i> Orientation, and Involvement in Innovation
Summary. This study examines how people's social network positions and behaviors influence their involvement in organizational innovation. The research finds that individuals who actively connect disconnected colleagues and facilitate coordination between already-connected people—a "tertius iungens" orientation—are more likely to drive innovation. Dense networks and diverse social knowledge also predict innovation involvement. The findings challenge structural holes theory by showing that connecting people benefits innovation more than exploiting network gaps for personal advantage.
Cite this article
Obstfeld, D.. (2005). Social Networks, the <i>Tertius Iungens</i> Orientation, and Involvement in Innovation. Administrative Science Quarterly. https://doi.org/10.2189/asqu.2005.50.1.100
Obstfeld, David. “Social Networks, the <i>Tertius Iungens</i> Orientation, and Involvement in Innovation.” Administrative Science Quarterly, 2005. https://doi.org/10.2189/asqu.2005.50.1.100.
Obstfeld, David. 2005. “Social Networks, the <i>Tertius Iungens</i> Orientation, and Involvement in Innovation.” Administrative Science Quarterly. https://doi.org/10.2189/asqu.2005.50.1.100.
@article{obstfeld-2005-social-networks-i-tertius-iungens,
title = {Social Networks, the <i>Tertius Iungens</i> Orientation, and Involvement in Innovation},
author = {David Obstfeld},
journal = {Administrative Science Quarterly},
year = {2005},
doi = {10.2189/asqu.2005.50.1.100},
url = {https://doi.org/10.2189/asqu.2005.50.1.100}
}
TY - JOUR TI - Social Networks, the <i>Tertius Iungens</i> Orientation, and Involvement in Innovation AU - David Obstfeld JO - Administrative Science Quarterly PY - 2005 DO - 10.2189/asqu.2005.50.1.100 UR - https://doi.org/10.2189/asqu.2005.50.1.100 ER -
Details
- DOI
- 10.2189/asqu.2005.50.1.100
- Countries
- United States
- Regions
- North America
- Categories
- innovation-networks, innovation-theory, general-innovation
- Added
- 2026-04-28