The role of absorptive capacity and big data analytics in strategic purchasing and supply chain management decisions

Pier Paolo Patrucco, Giacomo Marzi, Daniel Trabucchi · 2023 · Technovation

Summary. Big data analytics adoption in purchasing and supply chain management remains slow despite widespread use elsewhere. A survey of 222 supply chain managers found that a company's absorptive capacity—its ability to explore, assimilate, and transform information—determines whether big data analytics improves strategic decision-making. Only well-resourced companies fully benefit; applying analytics to routine operational tasks yields limited gains.

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Patrucco, P. P., Marzi, G., & Trabucchi, D.. (2023). The role of absorptive capacity and big data analytics in strategic purchasing and supply chain management decisions. Technovation. https://doi.org/10.1016/j.technovation.2023.102814

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  title   = {The role of absorptive capacity and big data analytics in strategic purchasing and supply chain management decisions},
  author  = {Pier Paolo Patrucco and Giacomo Marzi and Daniel Trabucchi},
  journal = {Technovation},
  year    = {2023},
  doi     = {10.1016/j.technovation.2023.102814},
  url     = {https://doi.org/10.1016/j.technovation.2023.102814}
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AU  - Pier Paolo Patrucco
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Details

DOI: 10.1016/j.technovation.2023.102814
Countries: United States, Italy
Regions: North America, Europe
Categories: innovation-theory, regional-innovation-systems, general-innovation
Added: 2026-04-28