The Role of Public and Private Protection in Disruptive Innovation: The Automotive Industry and the Emergence of Low‐Emission Vehicles

Jonatan Pinkse, René Bohnsack, Ans Kolk · 2013 · Journal of Product Innovation Management

Summary. Car manufacturers pursuing low-emission vehicles face challenges making disruptive technology attractive to mainstream customers. This study examines how public protection levers—regulation, tax incentives, and public-private partnerships—and private levers—resource allocation, niche occupation, and collaboration—shape manufacturer strategies. Analysis of Daimler, General Motors, and Toyota across European, Japanese, and U.S. markets reveals two distinct trajectories: public protection initially drove commercialization but stalled due to systemic barriers, while private protection strategies subsequently gained momentum.

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@article{pinkse-2013-role-public-private-protection-disruptive,
  title   = {The Role of Public and Private Protection in Disruptive Innovation: The Automotive Industry and the Emergence of Low‐Emission Vehicles},
  author  = {Jonatan Pinkse and René Bohnsack and Ans Kolk},
  journal = {Journal of Product Innovation Management},
  year    = {2013},
  doi     = {10.1111/jpim.12079},
  url     = {https://doi.org/10.1111/jpim.12079}
}

TY  - JOUR
TI  - The Role of Public and Private Protection in Disruptive Innovation: The Automotive Industry and the Emergence of Low‐Emission Vehicles
AU  - Jonatan Pinkse
AU  - René Bohnsack
AU  - Ans Kolk
JO  - Journal of Product Innovation Management
PY  - 2013
DO  - 10.1111/jpim.12079
UR  - https://doi.org/10.1111/jpim.12079
ER  - 

Details

DOI

10.1111/jpim.12079

Countries

United States, Germany, Japan

Regions

North America, Europe, Asia

Categories

agtech, policy, innovation-theory, general-innovation

Added

2026-04-28