COMMUNITY-BASED ENTREPRENEURSHIP: A COMMUNITY DEVELOPMENT MODEL TO BOOST ENTREPRENEURIAL COMMITMENT IN RURAL MICRO ENTERPRISES

Ambara Purusottama, Teddy Trilaksono, Agus W. Soehadi · 2018 · MIX JURNAL ILMIAH MANAJEMEN

Summary. Community-based entrepreneurship programs led by higher education institutions effectively boost rural micro-enterprise development. The study finds that entrepreneurs' attitudes—particularly perceived benefits and risk tolerance—most strongly drive business development commitment. Social pressure and environmental factors have minimal influence. Perceived behavioral control and demographic characteristics like age, gender, and education significantly determine whether entrepreneurs actually implement business improvements.

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@article{purusottama-2018-community-based-entrepreneurship-community-development,
  title   = {COMMUNITY-BASED ENTREPRENEURSHIP: A COMMUNITY DEVELOPMENT MODEL TO BOOST ENTREPRENEURIAL COMMITMENT IN RURAL MICRO ENTERPRISES},
  author  = {Ambara Purusottama and Teddy Trilaksono and Agus W. Soehadi},
  journal = {MIX JURNAL ILMIAH MANAJEMEN},
  year    = {2018},
  doi     = {10.22441/mix.2018.v8i2.015},
  url     = {https://doi.org/10.22441/mix.2018.v8i2.015}
}

TY  - JOUR
TI  - COMMUNITY-BASED ENTREPRENEURSHIP: A COMMUNITY DEVELOPMENT MODEL TO BOOST ENTREPRENEURIAL COMMITMENT IN RURAL MICRO ENTERPRISES
AU  - Ambara Purusottama
AU  - Teddy Trilaksono
AU  - Agus W. Soehadi
JO  - MIX JURNAL ILMIAH MANAJEMEN
PY  - 2018
DO  - 10.22441/mix.2018.v8i2.015
UR  - https://doi.org/10.22441/mix.2018.v8i2.015
ER  - 

Details

DOI

10.22441/mix.2018.v8i2.015

Countries

Indonesia

Regions

Asia

Categories

entrepreneurship, regional-innovation-systems

Added

2026-04-28