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Rural entrepreneurship in India

Norassuana Rajan · 2013 · South Asian Journal of Marketing & Management Research

Summary. Rural entrepreneurship in India faces significant barriers despite its potential to drive economic development. The paper identifies challenges that prevent rural people from accessing central markets and becoming entrepreneurs, particularly in impoverished eastern states like Bihar. Government, private sector, and social organizations struggle to reach remote areas and implement innovations effectively. The paper discusses these obstacles and proposes improvements to foster rural entrepreneurship and create employment opportunities.

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Rajan, N.. (2013). Rural entrepreneurship in India. South Asian Journal of Marketing & Management Research. http://www.indianjournals.com/ijor.aspx?target=ijor:sajmmr&volume=3&issue=9&article=004&type=pdf

Details

Countries
India
Regions
Asia
Categories
entrepreneurship, regional-innovation-systems
Added
2026-04-28