From ‘Publish or Perish’ to Societal Impact: Organizational Repurposing Towards Responsible Innovation through Creating a Medical Platform

Madeleine Rauch, Shahzad Ansari · 2021 · Journal of Management Studies

Summary. An academic research project studying user innovation shifted its core purpose to become Patient Innovation, a nonprofit medical platform providing global access to solutions for rare and chronic diseases. The transformation occurred through moral emotions, serendipitous inspiration, and socially conscious participants who reframed their mission from publishing research to creating societal impact. The authors develop a model showing how organizational purpose can drift spontaneously when actors feel morally motivated to serve collective goals over self-interest.

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@article{rauch-2021-publish-perish-societal-impact-organizational,
  title   = {From ‘Publish or Perish’ to Societal Impact: Organizational Repurposing Towards Responsible Innovation through Creating a Medical Platform},
  author  = {Madeleine Rauch and Shahzad Ansari},
  journal = {Journal of Management Studies},
  year    = {2021},
  doi     = {10.1111/joms.12737},
  url     = {https://doi.org/10.1111/joms.12737}
}

TY  - JOUR
TI  - From ‘Publish or Perish’ to Societal Impact: Organizational Repurposing Towards Responsible Innovation through Creating a Medical Platform
AU  - Madeleine Rauch
AU  - Shahzad Ansari
JO  - Journal of Management Studies
PY  - 2021
DO  - 10.1111/joms.12737
UR  - https://doi.org/10.1111/joms.12737
ER  - 

Details

DOI

10.1111/joms.12737

Countries

Denmark, United Kingdom

Regions

Europe

Categories

innovation-theory, innovation-networks, general-innovation

Added

2026-04-28