← All articles

Photo · Gordon More

Opening up for competitive advantage – How Deutsche Telekom creates an open innovation ecosystem

René Rohrbeck, Katharina Hölzle, Hans Georg Gemünden · 2009 · R and D Management

Summary. Deutsche Telekom, Germany's national telecom operator, adopted open innovation practices to compete against declining revenues and market pressure. Through 15 interviews, researchers identified 11 open innovation instruments the company deployed. The study shows Deutsche Telekom successfully increased its innovation capacity by opening its development process to external creativity and knowledge sources, demonstrating how incumbent telecom firms can adapt to competitive threats.

Read the original

Cite this article

Rohrbeck, R., Hölzle, K., & Gemünden, H. G.. (2009). Opening up for competitive advantage – How Deutsche Telekom creates an open innovation ecosystem. R and D Management. https://doi.org/10.1111/j.1467-9310.2009.00568.x

Details

DOI
10.1111/j.1467-9310.2009.00568.x
Countries
Germany
Regions
Europe
Categories
innovation-networks, innovation-theory, general-innovation
Added
2026-04-28