Disruptive innovation and circularity in start‐ups: A path to sustainable development

Simone Sehnem, Taís Provensi, Tiago Hennemann Hilario da Silva, Susana Carla Farias Pereira · 2021 · Business Strategy and the Environment

Summary. Brazilian start-ups are implementing disruptive innovations that advance circular economy principles in their business models. Through interviews with 50 start-up leaders, researchers found that these companies are partially adopting circular resource initiatives—including data management, supply chain partnerships, digitization, and new market opportunities—that support sustainable development. The study reveals varying adoption levels across market segments and identifies pathways for accelerating circular economy integration.

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@article{sehnem-2021-disruptive-innovation-circularity-start-ups,
  title   = {Disruptive innovation and circularity in start‐ups: A path to sustainable development},
  author  = {Simone Sehnem and Taís Provensi and Tiago Hennemann Hilario da Silva and Susana Carla Farias Pereira},
  journal = {Business Strategy and the Environment},
  year    = {2021},
  doi     = {10.1002/bse.2955},
  url     = {https://doi.org/10.1002/bse.2955}
}

TY  - JOUR
TI  - Disruptive innovation and circularity in start‐ups: A path to sustainable development
AU  - Simone Sehnem
AU  - Taís Provensi
AU  - Tiago Hennemann Hilario da Silva
AU  - Susana Carla Farias Pereira
JO  - Business Strategy and the Environment
PY  - 2021
DO  - 10.1002/bse.2955
UR  - https://doi.org/10.1002/bse.2955
ER  - 

Details

DOI

10.1002/bse.2955

Countries

Brazil

Regions

South America

Categories

entrepreneurship, climate-and-environment, innovation-theory, general-innovation

Added

2026-04-28