The Diffusion of Innovation
Summary. This paper examines how innovations spread through populations by focusing on influentials—key individuals who drive adoption. Taylor argues that understanding and targeting these influential actors is critical to accelerating the diffusion of new ideas and practices across communities.
Cite this article
Taylor, E. L.. (2013). The Diffusion of Innovation. Research World. https://doi.org/10.1002/rwm3.20033
Taylor, Earl L.. “The Diffusion of Innovation.” Research World, 2013. https://doi.org/10.1002/rwm3.20033.
Taylor, Earl L.. 2013. “The Diffusion of Innovation.” Research World. https://doi.org/10.1002/rwm3.20033.
@article{taylor-2013-diffusion-innovation,
title = {The Diffusion of Innovation},
author = {Earl L. Taylor},
journal = {Research World},
year = {2013},
doi = {10.1002/rwm3.20033},
url = {https://doi.org/10.1002/rwm3.20033}
}
TY - JOUR TI - The Diffusion of Innovation AU - Earl L. Taylor JO - Research World PY - 2013 DO - 10.1002/rwm3.20033 UR - https://doi.org/10.1002/rwm3.20033 ER -
Details
- DOI
- 10.1002/rwm3.20033
- Countries
- United States
- Regions
- North America
- Categories
- innovation-theory, innovation-networks, general-innovation
- Added
- 2026-04-28