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Digital divide, craft firms’ websites and urban-rural disparities—empirical evidence from a web-scraping approach

Anita Thonipara, Rolf Sternberg, Till Proeger, Lukas Haefner · 2022 · Review of Regional Research

Summary. Using web-scraping data from 345,000 German small firms, this study reveals a significant digital divide between urban and rural areas. Rural firms are half as likely to operate websites as urban firms, despite similar adoption of social media and website maintenance practices. Population density, youth, and education positively correlate with website adoption, while GDP per capita shows a surprising negative association in urban regions. The findings challenge the "death of distance" hypothesis and highlight persistent spatial inequalities in digitalization.

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Thonipara, A., Sternberg, R., Proeger, T., & Haefner, L.. (2022). Digital divide, craft firms’ websites and urban-rural disparities—empirical evidence from a web-scraping approach. Review of Regional Research. https://doi.org/10.1007/s10037-022-00170-5

Details

DOI
10.1007/s10037-022-00170-5
Countries
Germany
Regions
Europe
Categories
broadband-and-digital, regional-innovation-systems, rural-data-and-definitions
Added
2026-04-28