Adoption of<i>Moringa oleifera</i>to Combat Under-Nutrition Viewed Through the Lens of the “Diffusion of Innovations” Theory

Melanie D. Thurber, Jed W. Fahey · 2009 · Ecology of Food and Nutrition

Summary. Moringa oleifera, a nutrient-rich tree grown in tropical regions, is rapidly spreading as a treatment for under-nutrition despite lacking rigorous clinical evidence. The paper applies diffusion of innovations theory to explain why adoption continues to grow among healthcare practitioners and community leaders. The analysis reveals the need for scientific validation of moringa's nutritional benefits to support informed decision-making.

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Thurber, M. D., & Fahey, J. W.. (2009). Adoption of<i>Moringa oleifera</i>to Combat Under-Nutrition Viewed Through the Lens of the “Diffusion of Innovations” Theory. Ecology of Food and Nutrition. https://doi.org/10.1080/03670240902794598

@article{thurber-2009-adoption-i-moringa-oleifera-i,
  title   = {Adoption of<i>Moringa oleifera</i>to Combat Under-Nutrition Viewed Through the Lens of the “Diffusion of Innovations” Theory},
  author  = {Melanie D. Thurber and Jed W. Fahey},
  journal = {Ecology of Food and Nutrition},
  year    = {2009},
  doi     = {10.1080/03670240902794598},
  url     = {https://doi.org/10.1080/03670240902794598}
}

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AU  - Melanie D. Thurber
AU  - Jed W. Fahey
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Details

DOI: 10.1080/03670240902794598
Countries: United States
Regions: North America
Categories: food-systems, innovation-theory, general-innovation
Added: 2026-04-28